Skip to main content
|
 

This website uses cookies to offer you a better browsing experience.
You can learn more by clicking here.

Self Development

People make buying decisions emotionally and justify those decisions intellectually – Sandler Principle 6

Your mindset has more to do with your success than almost any other single element. There are plenty of salespeople who possess extensive product knowledge, have numerous influential business contacts, are well-spoken and have appealing personalities, yet their sale performances are average...sometimes, only marginally acceptable.

I often get asked by prospects and clients to give them the secret ingredient that will help them get motivated or how to motivate their sales teams. I hear comments like, "Most of us know what we need to do, why don't we just do it?" I chuckle when I hear this because we all know that the only person who can motivate us to do something is ourselves. It's like going to the gym: friends and family can encourage and suggest that we go, however the ultimate decision lies with the individual.

Why? Why do we get up every day and go to work? Because we have bills to pay: Really? Listen to the news-not paying your bills is now as much a status symbol as a Gold Card in the 1980's. Because that's what is expected: Really? In most companies, the last time you saw your job description was the day you interviewed-and you don't know what is really expected, do you? Because employees depend on us: Really? Management texts say a great manager implements systems that will operate well when management is not there. Really it's because Mom or Dad said so