August 15, 2022 by Sandler in Professional Development
Mike Montague interviews Alon Alroy, co-founder of Bizzabo and author of Event Success, on How to Succeed at Events.
Find Alon at https://www.bizzabo.com/
Get the book Event Success here: https://www.amazon.com/Event-Success-Maximizing-person-Experiences/dp/1119817153
In this episode:
- The best attitude, behavior, and technique on how to succeed at events
- Trends in the event industry
- Don’t just go back to how you did in-person events in 2019
- Post pandemic – have a plan A, B, C, and D
- Use “selective hearing” on feedback from your event
- How to determine the ROI and the ROA of your event
- Personalize the experience for your customers
- Segment your customers
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