March 16, 2020 by Mike Montague in Management & Leadership
Mike Montague interviews Andrew Gregson on How to Succeed at Pricing Your Products and Services. In this episode:
- How and why Andrew got into pricing – and the multiple ways to do pricing
- More people underprice than overprice
- Negative and positive beliefs about pricing
- Who makes the decisions on pricing?
- The story of the Corvette and the Mustang
- How to know if you have a pricing problem
- The price waterfall
- His favorite pricing model for services and intangibles
- You need an exit strategy
- Favorite business quote from Andrew
- Best attitude, behavior, and technique for How to Succeed at Pricing
Find Andrew's book here.
The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.
Find white papers, webinars, and more in our free Sandler E-Learning Library.
Mike Montague is a Sandler Certified trainer and the VP of Online Learning & Development for Sandler Training Home Office. Mike has entertained and educated people as a Sandler trainer, on-air radio personality for his local stations, and other live events. He is also an accomplished writer, contributing to the Sandler book, LinkedIn The Sandler Way, business magazines, and the Sandler Blog.
Share this article:
You might also be interested in:
