Leading In Uncertain Times

In the latest Sales Mastery study published by Sandler, researchers Barry Trailer and Jim Dickie uncover insights into sales performance across hundreds of organizations.

In the 2022 Sales Mastery study, researchers Barry Trailer and Jim Dickie examine the latest in sales challenges. Their findings uncover actionable solutions any organization can implement to improve processes and up success rates.

As part of the SPS study, we integrated many of the questions asked in the previous AI-for-Sales studies. This year we found that 16% of the firms surveyed reported they have implemented/are implementing some AI capabilities into their sales tech stack.

With deals won reaching 51%, the highest recorded rate as reported by the 2022 Sales Performance Scorecard by Sales Mastery, it is clear many organizations are tapping into a secret weapon in performance improvement. So, wherein lies the secret? Sales Mastery researchers Barry Trailer and Jim Dickie determine several strategies to improve your probability of winning by meeting challenges head-on with a formal approach.