Sandler

Sandler trainers and new authors, Marcus Cauchi and David Davies, join us to talk about selling through retails, distributors, reps, and other third parties. Whether you are currently using other channels to sell your products or services or you are exploring new channels, you should listen to these two experts and read their new Sandler book.

Dave Mattson, President and CEO of Sandler, shares his best practices for honing your talk tracks. Learn how to write, practice, and deliver your talk tracks for each part of the sales call.

Wednesday mornings are tough enough without our most annoying client calling in with the usual simple problem to which he is over-reacting. We sigh and answer the phone — all while making the facial gestures of a person eating oysters for the first time in their life.

People will work much, much harder for their own reasons than they will ever work for your reasons. You, as a manager, have an obligation to find out exactly what those reasons are. And the very best way to do that is by leading with kindness.

Jim Marshall, a long-time Sandler trainer from Florida, joins the podcast to talk about how first-time managers can be successful at coaching their direct reports. Learn the attitudes, behaviors, and techniques of great leaders, and learn how to incorporate them into your new management position. 

Dave Mattson does another Selling the Sandler Way audio tip. This time he shares his thoughts and secrets to dealing with price concessions and other negotiation tactics from buyers during the sales process. Learn how to succeed at negotiating concessions to your proposal.

In this special retro-edition, we go back to the early 1990's with David H Sandler as he explains the antenna you need for the sales profession. David Sandler talks about how to keep your eyes, ears, and mind open to new sales opportunities. He even shares a quick line for how to start a sales conversation on the golf course!

Most managers we talk to would quickly agree with Drucker’s observation, and with the related proposition that their team’s capacity to learn, grow, and adapt is one of the organization’s most important assets. Yet very few of these managers have taken the time to discuss and develop a personalized learning and development plan for the team members who report to them.

Jeff Schaffner, Senior Business Developer at Acro Media Inc and host of the Exploring Ecommerce podcast joins Mike Montague to talk about how to succeed at ecommerce. Is digital disruption threatening your business model? Learn how to lean into and succeed in ecommerce with the creators of Sandler.com and our online shop

Dave Mattson shares his thoughts on sales leadership and how to build a culture of continuous improvement through role play. This Selling the Sandler Way take is a great listen before your next sales meeting.